Majority of
businesses small, medium, and big, are
resorting to internet marketing because it is the most inexpensive way for them
to reach millions of their (potential) customers. Now, what is internet
marketing? Internet marketing, or online marketing, refers to advertising and
marketing efforts that use the Web and email to drive direct sales via
electronic commerce, in addition to sales leads from Web sites or emails.
Internet marketing
may also be divided into more specialized areas such as Web marketing, email
marketing and social media marketing:
The first, that is,
web marketing includes e-commerce Web sites, affiliate marketing Web sites,
promotional or informative Web sites, search engine marketing, and organic
search engine results via search engine optimization (SEO).
The second, as the
name suggests, email marketing involves both advertising and promotional
marketing efforts via e-mail messages to current and prospective customers.
The last one, social
media marketing involves both advertising and marketing efforts via social
networking sites like Facebook, Twitter, YouTube and Digg.
As you can easily
see, our training program covers almost all the components of online or
internet marketing. On successful completion of the training you will be fully
equipped to start internet marketing for yourself or your customer.
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