What is SEO?
SEO stands for search
engine optimization. What is that? Suppose you have a website that is alright
is every way but you don't get visitors to your site. Why? This happens when
your design of the site and the contents of each page are not carefully put together.
Before you design your website you must know clearly the purpose of the site.
The purpose of the site will tell you who you want to visit your site - men,
women, teenagers, yount adults, middle age people, and so on. The purpose of
the site will also tell you what to write in the various pages of your site. On
the same topic you will write differently
when you are writing for teenagers and when you are writing for middle
age people. Your choice of graphics will also depend on the purpost and topic of
the page and your target visitors. Your knowledge of SEO will guide you to pick
right words and phrases for you content, headings, and sub-headings, even the
title for your graphics (alternative text). If included carefully in your site,
these elements will guide search engines (for exaple, Google) to send visitors
to your site.
Our course on SEO
includes the following:
Create unique,
accurate page titles<br/>
Make use of the
"description" meta tag<br/>
Improving Site
Structure<br/>
Improve the structure
of your URLs<br/>
Make your site easier
to navigate<br/>
Optimizing
Content<br/>
Offer quality content
and services<br/>
Write better anchor
text<br/>
Optimize your use of
images<br/>
Use heading tags
appropriately<br/>
Dealing with
Crawlers<br/>
Make effective use of
robots.txt<br/>
Be aware of
rel="nofollow" for links<br/>
SEO for Mobile
Phones<br/>
Notify Google of
mobile sites<br/>
Guide mobile users
accurately<br/>
Promotions and
Analysis<br/>
Promote your website
in the right ways<br/>
Make use of free
webmaster tool<br/>
Creating effective
backlings<br/>
Good stuff. SEO is extremely beneficial for any site when done right.Have you tried SEO Expert ? It is an awesome one of the guide of how SEO works. I have heard some great things about it.
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