SEO

What is SEO?
SEO stands for search engine optimization. What is that? Suppose you have a website that is alright is every way but you don't get visitors to your site. Why? This happens when your design of the site and the contents of each page are not carefully put together. Before you design your website you must know clearly the purpose of the site. The purpose of the site will tell you who you want to visit your site - men, women, teenagers, yount adults, middle age people, and so on. The purpose of the site will also tell you what to write in the various pages of your site. On the same topic you will write differently  when you are writing for teenagers and when you are writing for middle age people. Your choice of graphics will also depend on the purpost and topic of the page and your target visitors. Your knowledge of SEO will guide you to pick right words and phrases for you content, headings, and sub-headings, even the title for your graphics (alternative text). If included carefully in your site, these elements will guide search engines (for exaple, Google) to send visitors to your site.

Our course on SEO includes the following:

Create unique, accurate page titles<br/>
Make use of the "description" meta tag<br/>
Improving Site Structure<br/>
Improve the structure of your URLs<br/>
Make your site easier to navigate<br/>
Optimizing Content<br/>
Offer quality content and services<br/>
Write better anchor text<br/>
Optimize your use of images<br/>
Use heading tags appropriately<br/>
Dealing with Crawlers<br/>
Make effective use of robots.txt<br/>
Be aware of rel="nofollow" for links<br/>
SEO for Mobile Phones<br/>
Notify Google of mobile sites<br/>
Guide mobile users accurately<br/>
Promotions and Analysis<br/>
Promote your website in the right ways<br/>
Make use of free webmaster tool<br/>
Creating effective backlings<br/>

1 comment:

  1. Good stuff. SEO is extremely beneficial for any site when done right.Have you tried SEO Expert ? It is an awesome one of the guide of how SEO works. I have heard some great things about it.

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